Communicating Science to Reduce Health Disparities in a World of Communication Inequalities

Kasisomayajula Viswanath, PhD

Lee Kum Kee Professor of Health Communication, Harvard T. H. Chan School of Public Health (HSPH) and McGraw-Patterson Center for Population Sciences at the Dana-Farber Cancer Institute (DFCI)

Thursday, April 16, 2020 - 11:30am to 1:00pm

A signal feature of the 21st century is the significant advances in life sciences that are yielding tremendous dividends in the improvement of health and well-being across the globe. Yet, it is clear that benefits from this life-sciences revolution are accruing unequally across population groups. Part of the reason lies in the way we communicate science to different groups, resulting in significant science communication inequalities. Communication inequalities are an enormous threat to health and well-being in the 21st Century for individuals, families, and communities. This lecture will illuminate the reality of communication inequalities and the serious health consequences. By focusing on the communication needs of the poor and underserved, this lecture will offer concrete and responsive strategies for reducing communication inequalities to advance individual and population health. 

Commentator:
Sarah Gollust, PhD
Associate Professor
Division of Health Policy and Management
School of Public Health
University of Minnesota

Moderator: 
Amy Kircher, DrPH
Co-Director, Strategic Partnerships and Research Collaborative
Senior Advisor, Food Protection and Defense Institute
Assistant Professor
College of Veterinary Medicine
University of Minnesota

Continuing Education Credits:

Continuing Medical Education 

Accreditation Statement
In support of improving patient care, University of Minnesota, Interprofessional Continuing Education is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC) to provide continuing education for the healthcare team.

Credit Designation Statements
American Medical Association (AMA)
The University of Minnesota, Interprofessional Continuing Education designates this live activity for a maximum of 1.25 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Other Healthcare Professionals
Other healthcare professionals who participate in this CE activity may submit their statement of participation to their appropriate accrediting organizations or state boards for consideration of credit. The participant is responsible for determining whether this activity meets the requirements for acceptable continuing education.

Continuing Legal Education (CLE) for Attorneys
1.5 Continuing Legal Education (CLE) credits for attorneys have been approved. Event Code #279224

Following the completion of this activity, learners should be better able to:

  1. Describe the challenges posed by health disparities and be better prepared to treat patients.
  2. Describe the impact of U.S. and global communication inequalities when serving disadvantaged populations.
  3. Discuss strategies to improve collaboration with public health authorities.

Lecturer Viswanath

K. “Vish” Viswanath, PhD, is Lee Kum Kee Professor of Health Communication in the Department of Social and Behavioral Sciences at the Harvard T. H. Chan School of Public Health (HSPH) and in the McGraw-Patterson Center for Population Sciences at the Dana-Farber Cancer Institute (DFCI). He is also the Faculty Director of the Health Communication Core of the Dana-Farber/Harvard Cancer Center (DF/HCC). Dr. Viswanath is the Director of the Center for Translational Communication Science, DFCI/Harvard Chan, founding Director of DF/HCC’s Enhancing Communications for Health Outcomes (ECHO) Laboratory. Dr. Viswanath’s work, drawing from literatures in communication science, social epidemiology, and social and health behavior sciences, focuses on translational communication science to influence public health policy and practice. His primary research is in documenting the relationship between communication inequalities, poverty and health disparities, and knowledge translation to address health disparities. He has written more than 225 journal articles and book chapters concerning communication inequalities and health disparities, knowledge translation, public health communication campaigns, e-health and digital divide, public health preparedness and the delivery of health communication interventions to underserved populations.  His research is supported by funding from private and public agencies including the National Institutes of Health (NIH) and the Centers for Disease Control and Prevention (CDC).